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OpticMix

CEO
Yihwan Hwang
Headquarters
Seoul, Korea

Company Overview
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OpticMix develops holographic optical screen technology. The company combines optical film and high-brightness projection to create transparent display experiences.

The technology targets limitations in existing transparent displays, including brightness, viewing angle, contrast, and installation cost. It can be applied to signage, mobility HUDs, smart-city spaces, healthcare, and clean-room interfaces.

Technology & Product
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OpticMix uses holographic optical screen film that passes ambient light while reflecting projected images. This creates a transparent screen effect without relying only on transparent OLED hardware.

Its product and service areas include LUXGRAM holographic screen installation, AuraX signage terminals, and vehicle holographic HUD optical screen film. The company states that its technology can reduce installation cost compared with transparent OLED, while supporting high brightness and high transparency.

Market & Use Cases
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OpticMix is relevant for mobility HUD developers, retail signage operators, smart-city projects, hospitals, manufacturing clean rooms, and public-space interfaces.

Use cases include large vehicle HUD screens, transparent advertising displays, touchless spatial interaction, and information screens where visibility and transparency both matter.

Traction & References
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OpticMix is part of Kwangwoon University’s 2025 overseas technology commercialization support group. The company is listed as a Seoul Pavilion and faculty startup participant.

The company plans to present vehicle holographic HUD optical screen film at CES 2026 Seoul Pavilion(Dong-A Ilbo). Korean media also introduced AuraX and LUXGRAM as CES 2026 Seoul Pavilion items(ETNews).

Collaboration Relevance
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OpticMix can work with automotive display teams, HUD suppliers, signage companies, retail-space operators, hospitals, and smart-factory integrators. A practical PoC can test brightness, transparency, viewing distance, and installation constraints in a real display environment.

For Korea-Europe collaboration, the company may fit mobility UX, smart retail, public display infrastructure, and industrial touchless-interface projects.